The Bull's Eye is an ultra-durable reel designed for long distance sea and rock fishing, especially with heavy leads or in rough terrain. The immensely powerful gear, winch-like retrieve and HAGANE metal body combine perfectly to offer Shimano's toughest Big Pit reel.

If your fishing revolves around rough terrain, heavy leads or long distance fishing, where you need a massive amount of power and strength to cope with extreme conditions, the Bull's Eye is the perfect solution.

Achieving almost cult status around the world, the Bull's Eye is a surf reel that has undergone a step change in power, without an increase in weight.

At 540g it is incredibly light for such a durable reel, making it a pleasure to use, even when faced with the toughest and most demanding situations.

Designed for strength and power, the Bull's Eye features super strong HAGANE gearing and X-SHIP.

These two technologies provide the strength to cope with difficult situations, and the 3.5:1 gear ratio allows you to continue winding when the pressure is high, without over-pumping the rod.

But on softer ground, or sand, the Bull's Eye still retrieves 84cm of line per handle turn, so not only power, but smoothness too.

The remarkable lightness is created by the use of a strong and rigid HAGANE aluminium body.

This not only protects the internal gearing, but creates a super rigid frame to ensure everything is held in perfect alignment.

To maximise casting performance you'll find the combination of Slow Oscillation, Aero Wrap II, Parallel Body and AR-C spool hard to beat, and the Hi-Speed ​​Drag can be adjusted from fully closed (20kg) to fish-playing.

GEAR RATIO 3.5

MAX DRAG LOAD (KG) 20

MAX DRAG LOAD (LB) 44

WEIGHT (G) 540

SPOOL CAPACITY / PE (NO.-M) 8-200, 10-160, 12-130

RECOVERY PER CRANK TURN (CM) 84

NUMBER OF BEARINGS 5/1